Hypertext Transfer Protocol Secure (HTTPS) links are used for secure communication to protect users' data integrity and confidentiality.
We recommend using HTTPS website links for Bloc ad campaigns:
To provide a secure and private online experience. HTTPs protects user data by avoiding potential third-party corruption.
To maximize campaign exposure and generate better performance by having visible, compatible links. Google and Apple no longer support HTTP protocol. Using HTTPS links will increase the chances your website will be displayed, therefore impacting the ad performance.
Next steps
We recommend creating HTTPS website links for your Bloc ad campaigns to enhance user privacy protection and maximize campaign exposure.
