At Bloc, we welcome our community to participate in fun and creative trends. Most activities or challenges are appropriate for everyone and bring people together, but some may carry a risk of injury. Because we aim to ensure a safe and enjoyable experience for everyone, we restrict behaviours and content that may be harmful and do not allow the promotion of dangerous activities and challenges for our users.
Policy
We do not allow the display or promotion of dangerous activities and challenges or violence. This may include dares, games, tricks, inappropriate use of dangerous tools, eating substances that are harmful to one's health, or similar activities that may lead to significant physical harm.
Examples of what is not allowed:
The display of bloody or gruesome imagery or graphic images that are likely to shock or scare users, such as crime scenes, images of accidents, or horrific or bloody scenes
Imagery that may cause an uncomfortable user experience such as visuals of sexual fluids, human, or animal waste, visuals that show dirt coming out of pores of the face, or hair being pulled out of drainage
The display of crime, excessive violence, cruelty, or violence towards animals, such as real fighting with bloody scenes, or animal cruelty, such as cock fighting or dog fighting
Depictions of non-consensual touching, non-consensual sexual acts, and sexual violence
Content that may incite fear or panic, which may cause harm to users
Phrases such as "You may be in danger" or "Virus detected, remove it now"
Examples of what is not allowed:
Display of extreme parkour, defined as involving significant height or risk
Potentially inappropriate use of dangerous tools, vehicles, or objects
The depiction or promotion of ingesting substances that are not meant for consumption or could lead to severe harm
Games, dares, or stunts that might lead to injury
Depiction of dangerous or illegal behaviours
Behaviour that can be easily copied that may lead to physical harm to an individual or to the public
Encouragement of users to engage in potentially harmful behaviour such as messages like "Now it's your turn"
In some cases, the following may be allowed:
The depiction of potentially dangerous behaviours in films, games, and cartoons
Behaviour that demonstrates a safety message in an educational context.
Note: These policies are not intended to capture safely depicted extreme sports or clearly professional stunts. Ads may be rejected if the professional nature or sporting context of these exceptions are not clear, or if safety measures are ambiguous. If approved depictions of stunts or extreme sports are easy for people to copy, the ad must be restricted to users aged 18 years and older, and a warning message similar to "Do not try this at home" may be required for approval.
Example of what is not allowed:
Content that features dangerous, harmful, or violent acts
Policy
We do not allow Bloc to be used to promote, glorify, or advocate for any form of war, armed conflict, hostilities, or uprising.
The following content is not allowed:
Language or imagery that:
Depicts or describes ongoing wars, armed conflicts, or violent hostilities in a manner that promotes or glorifies them
Encourages, supports, or calls for participation in war, armed conflict, or uprising
Attempts to profit from ongoing wars or armed conflicts
Advocates for or against territorial claims in areas subject to ongoing disputes
What is allowed if certain requirements are met, including following our ads policies such as the War policy above:
Advocating for stopping wars and armed conflict, and/or advocating for ceasefires and raising awareness of war victims may be allowed
Ad creative and its landing page may include images or references to soldiers on active duty or that have died in war only if the overall presentation is respectful, memorial in tone, and not political, provocative, disparaging or polemical
Policy
We do not allow anyone to promote or provide material support to violent or hateful advertisers on our platform. Visit our Community Guidelines to read more about Violent and Hateful Organisations and Individuals.
Examples of what is not allowed:
Providing material support to violent political organisations or promoting violence caused by them
Promoting, such as praising, celebrating, or sharing manifestos, or providing material support to:
Hateful organisations
Individuals who cause serial or mass violence, or promote hateful ideologies
Violent criminal organisations
Violent extremists
