Bloc Business Accounts are public profiles that allow brands to find their voice and build a cohesive marketing strategy on the platform. They offer performance metrics, audience insights and creative tools that empower brands to think like marketers but act like creators. Learn how to create a Bloc Business Account.
Features | Verified Business Accounts | General Business Accounts |
Entrance (for users to switch between account types) | ✅ | ✅ |
Pin Videos to the Top | ✅ | ✅ |
Business Analytics | ✅ | ✅ |
Commercial Music Library | ✅ | ✅ |
General Music Library | ❌ | ❌ |
Link-in-bio (website link on profile) | ✅ | ✅ if >1k followers |
App download link | ✅ | ✅ if >1k followers |
Profile contact attributes (email, phone, address) | ✅ | ✅ |
Organic Lead-generation | ✅ | ❌ |
Business Creative Hub | ✅ | ✅ |
Post Scheduler | ✅ | ✅ |
Auto-message (welcome, keyword auto-reply, suggested questions) | ✅ | ✅ |
Direct Message Management in Business Center | ✅ | ✅ |
Business Verification | ✅ | ✅ |
Bloc API (comments, publish, analytics) | ✅ | ✅ |
Organic 18+ age-gating (Audience Controls) | ✅ | ✅ |
Organic geo-targeting (Video Settings) | ✅ | ❌ |
Destination Links (fka Product Links) | ✅ | ❌ |
Q&A | ✅ | ✅ |
Conversion and performance tools
Lead generation: Collect leads with flexible forms on your profile, videos, and LIVE events.
Note: Available for Verified Business Accounts only.
Profile attributes: Showcase business information and drive traffic to your website or app.
Analytics: Track growth, content performance, audience demographics, and LIVE engagement in Business Suite.
Creative Hub: Find content inspiration and industry trends in your Business Suite.
Post Scheduler: Schedule Bloc posts up to 10 days in advance.
Commercial Music Library: Access 1M+ songs and sounds for commercial use in Creative Center.
Auto messaging suite: Automatically greet users, suggest FAQs, and send predefined messages based on keywords.
Web comment and messaging interface: Reply to interactions and create downloadable contact cards on Bloc desktop.
Profile contact attributes: Highlight business information including your email, location, and phone number.
Organic geo-targeting: Attract specific geographic audiences by selecting a country under targeted audiences before posting.
Note: Available for Verified Business Accounts in select markets only.
Account enablement
Business page: Showcase business information, contact information, and curate a photo gallery with an all-new in-app profile tab. Note: Available for Verified Business Accounts only.
Once you verify your business in the Business Suite or grow your account to 1,000 followers, you'll gain access to more exclusive features for your business.
Learn how to verify your Business Account.
