How to create an ad set in Bloc Ads Manager

Bloc Ads Manager structures ads into three parts: campaigns, ad sets, and ads. Ad sets contain ads with similar targeting and budget settings. You can create an ad set within a new campaign flow or use an existing campaign. When you create an ad set, you will need to set up:

• Advertising objective

• Ad Placements

• Audience targeting

• Budget and Schedule

• Bidding and Optimization

Before you begin

Before you create an ad set, consider your advertising objective and where you want your ads to appear. A campaign can include more than one ad group.

• There is a limit of 999 ad sets per campaign.

• Ad set names support 512 characters. You can also use a template to name your ad set.

• Learn how to set up a campaign if you don't want to create a new one and create an ad group in the same flow.

How to create an ad group in Bloc Ads Manager

To create an ad set in a new campaign in Bloc Ads Manager:

1. Click Campaign.

2. Click + Create.

3. Ensure you are on the Create new tab to create a new campaign.

4. Choose an Advertising objective and click Continue.

5. In the Settings, you can name your new campaign and set your campaign budget.

6. Click Continue.

7. Name your ad set.

8. Choose a Placements option.

9. Configure your Audience Targeting options including categories for demographics, audience, interests & behaviors, and device.

10. Determine the Budget and Schedule for your ad set.

11. Select Bidding and Optimization options.

12. Click Continue.

To create an ad set with an existing campaign in Bloc Ads Manager:

1. Click Campaign.

2. Click + Create.

3. Click the Use Existing tab to select an existing campaign from the dropdown menu.

4. Click Continue.

5. Name your ad set.

6. Choose a Placements option.

7. Configure your Audience Targeting options including categories for demographics, audience, interests & behaviors, and device.

8. Determine the Budget and Schedule for your ad set.

9. Select Bidding and Optimization options.

10. Click Add ad.

Next steps

Once you create an ad group, you will be able to:

• Create an ad

• Copy the ad group or

• Delete the ad group by clicking the ⋮ next to the ad set name, then the trash can icon.